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Coupa

Coupa is a business spend management platform founded in 2006 by Dave Stephens and Noah Eisner (Rob Bernshteyn became CEO in 2009). The company went public on Nasdaq in 2016 before being acquired by Thoma Bravo for $8 billion in February 2023.

Overview

Coupa is a business spend management platform founded in 2006 by Dave Stephens and Noah Eisner (Rob Bernshteyn became CEO in 2009). The company went public on Nasdaq in 2016 before being acquired by Thoma Bravo for $8 billion in February 2023. Coupa has made 21 acquisitions including LLamasoft (2020) and Cirtuo (May 2025).

Highlights

  • Scale: $8T in anonymized community spend data powering AI
  • Community-generated intelligence: 3,500 buyers connected to 10M+ suppliers
  • “Total Spend Management” concept: Comprehensive procurement, invoicing, expenses, payments
  • Thoma Bravo ownership: $8B take-private (February 2023) for accelerated growth
  • Acquisition strategy: 21 acquisitions including supply chain planning (LLamasoft)
  • “Make Margins Multiply” positioning: Digitally transforming the Office of the CFO
  • Notable customers: Caterpillar, Coca-Cola, Adidas, Amazon
  • Use cases: Procurement, invoicing, expense management, supply chain planning, payments

Founded

  1. Founded by Dave Stephens and Noah Eisner; Rob Bernshteyn became CEO in 2009.

Headquarters

Foster City, California.

Ownership and funding

IPO 2016 on Nasdaq. Acquired by Thoma Bravo for $8B (February 2023). 21 acquisitions including LLamasoft (2020) and Cirtuo (May 2025).

Core technology

“Total Spend Management” platform with community-generated AI leveraging $8T in anonymized spend data. Connects 3,500 buyers to 10M+ suppliers.

Market position

Enterprise focus; notable customers include Caterpillar, Coca-Cola, Adidas, Amazon.

Product philosophy

“Make Margins Multiply”, digitally transform the Office of the CFO.

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